IMMERSIVE WAYFINDING: VIRTUAL RECONSTRUCTION AND EYE-TRACKING FOR ORIENTATION STUDIES INSIDE COMPLEX ARCHITECTURE

Abstract. The study presents a process of digital simulation that aims to investigate the legibility of multiple spaces in a complex architecture through architectural survey, virtual reconstruction and 3D visualization in immersive environment. The collaboration between two research institutions, one Italian and the other Chinese, developed a reconstruction of a building in the campus of the Tsinghua University of Beijing using digital tools, in order to understand the behaviours during the fruition of that space. Digital simulation in the visibility theme guarantees the possibility of testing multiple configurations and showing the impacts of the different environmental hypothesis.